Infineon Greater China Distributor Conference (Fully Online)

The standout feature of this project lies in the "360° virtual exhibition hall" that served as the core platform for the entire conference. DOING built a virtual meeting room, brand showroom, and keynote virtual stage, integrating product launches, brand presentations, and keynote speeches into a single online space. This allowed the event to transcend physical venue limitations, enabling new product launch content to be delivered to global distribution partners in a more immersive way. The virtual exhibition hall was further connected to the on-site gala dinner and international live feeds, allowing overseas and local partners to interact in real time and jointly witness key brand moments—delivering a truly cross-regional, high-end event experience.

On the execution side, DOING delivered a complete solution addressing the pain points of large-scale international conferences: an online registration system and e-check-in system replaced traditional paper-based processes, enabling paperless meetings and fast event check-in for attendees. A live-streaming mechanism was also implemented to support remote distribution partners in joining the online seminar content in real time, paired with a professional event emcee to seamlessly bridge the virtual stage and the on-site gala dinner. This ensured the entire corporate annual conference ran smoothly with no gaps in information flow. Through the close integration of technology and event planning, DOING not only delivered a cross-border distributor conference at international scale, but also demonstrated the innovative possibilities of online-offline integration for large-scale international events such as corporate anniversary celebrations and summits—setting a benchmark for deepening brand-partner connections.

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